Ad-financed conspiracy theories on Youtube

26.06.2020 - Andreas Gysler

Various advertisers were supporting extremist and conspiracy-theoretical advertising environments from February to May 2020 in Austria. We could observe a lot of advertising for trading, credits and other financial products being placed on such channels in the phase around the corona lockdown due to broad and unspecified ad delivery. And if you spread widely, you also have to expect a higher risk. Read the whole article in Horizont, Internetworld and ForumF (in German).